Industrial Fluid Systems Blog

Meet Alecia Robinson

She makes sure our customers can easily find us in a variety of places


Mustard seed 2017.jpg

Robinson, pictured fourth from the left above, described the Mustard Seed event as one of the highlights of this year.


Usually you'll see Alecia Robinson's name in the byline on these posts, but today we're turning the tables to put her in the spotlight.

She's our Marketing and Communications Specialist, the person who manages our presence online and our internal communication with associates in Edmonton, Fort McMurray and Drayton Valley. When you attend one of our events or visit our booth at a trade show, you see even more that Robinson helped create.

There's a lot to the job. Many people will see this post on our blog, for instance, but others will read it on LinkedIn or Facebook. We try to be wherever our customers and prospective customers feel the most comfortable meeting us. If you follow us on Twitter, you can connect with us there too.

And don't forget our brick-and-mortar office. We like it when people stop by in person.

Quick start

Robinson was working as a project manager for an industrial supply company in Edmonton last year when she heard that Edmonton Valve needed to fill a position. She went through a lengthy interview process, as all applicants do, because we want people who fit in well and will stick around.

"One of the questions I asked during an interview was what the turnover rate with the company was. And the average length of service at Edmonton Valve was around 20 years," Robinson says. "That was a pretty attractive answer to hear.”

We also like to take our time bringing people on board, often having new arrivals pick parts in the warehouse for a while so that they can get familiar with our inventory. But this time we had a deadline to deal with that was beyond our control: Robinson was going to take over the job from Katie Reid, who was about to go on maternity leave.

"When I got in, Katie only had a week left," Robinson says. Fortunately, it was nearly Christmas and business had slowed down enough that she could shadow a few people and get familiar with our operation.

She fit in quickly, getting involved with our Community Involvement group and participating in events such as our recent volunteer shift at the Mustard Seed in Edmonton, cooking, serving meals for 247 people and cleaning up.

"It was a rewarding experience," Robinson says. "It's nice that we are able to give back."

Always learning

As she nears the one year mark with Edmonton Valve & Fitting, Robinson has learned a lot along the way, including a new role.

After relocating to Fort McMurray branch in July she has added the role of customer service representative to her title. "Between the two roles I am learning something new every day." Robinson says.


Additional resources


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